Psychological tests are commonly divided into two distinct types: normative and ipsative. Normative tests provide scores that are calculated in relation to some group of people - a norm group. Ipsative tests provide scores without reference to any external data, but rather compared to other scales within the same test.

Most personality tests used in high-stakes settings (like recruitment) and in research are normative. So is Alva's personality test, and other comparable personality tests measuring the Big 5 factors. Read more here.

Alva's personality test gives you scores that are calculated using Item Response Theory. This means that item characteristics are taken into account in the calculation, rather than comparing your scores to a specific norm group. In this setting, one can view the standardization sample where the item characteristics are determined as the norm group of the test.

In Alva's Team Profiles, we present your personality in relation to your company or team. We believe that personality is most informative in a clear context, and that the most meaningful context is your close colleagues. Read more here.

Finally, Alva's Business Profile provides a combination of normative and ipsative scores. The underlying dimensions are combinations of the normative facet scores, while the actual Business Profile is ipsative. This is due to the fact that the scores are interdependent - you can't for example have a high score for Driver and Integrator at the same time. Read more here.

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